Stronger Than Your Boyfriend
Join Katie and Heather, owners of Barpath Fitness, as they take a deep dive into important (and usually controversial) health & fitness topics. Combining a little science, a little ranting, and a lot of industry experience, Katie and Heather will be helping you sift through the toxic misinformation in the fitness industry. One podcast episode at a time. Barpath Fitness is an LGBTQ+ and women-owned fitness business that specializes in helping people move better, get stronger, and live pain free through individualized programming and coaching.
Stronger Than Your Boyfriend
How the Fitness Industry Profits Off Your Insecurity—and What to Do About It
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Barpath Fitness
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Season 1
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Episode 242
Today we’re discussing the dark side of the fitness industry: how it profits off your insecurities. The health and fitness industry is worth $115 billion, and what’s not talked about enough is how much of that money is made by making people feel like they’re not good enough. We love fitness and health, but the problem is that a lot of what’s being sold is manipulation. So how do you know when you’re being played by the health and wellness industry? And more importantly, what can you do to take your power back? Tune in to find out.
In this episode, we discuss:
- The Dark Side of Fitness Marketing
- Unrealistic Standards: The Profit in Perfection
- Do You Really Need That? Fitness Products That Waste Your Money
- How to Take Back Control of Your Wellness
- Red Flags to Watch for in Fitness Advertising
- Taking Your Power Back from the Fitness Industry
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